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	<title>Peter Adams Weblog</title>
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	<link>http://www.oncefuture.com/padams/weblog</link>
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		<title>Universe In a Flower</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1480&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1480#comments</comments>
		<pubDate>Mon, 06 Sep 2010 23:49:19 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>
		<category><![CDATA[Flower]]></category>
		<category><![CDATA[orbis]]></category>
		<category><![CDATA[ring flash]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1480</guid>
		<description><![CDATA[
The thing that I love about macro photography is that it gets you to stop and look at little details that normally you would just pass on by. Take this flower for example. I never knew there was so much going on with it. The repeating patterns just kind of suck you in. This one [...]]]></description>
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		<title>Claw and Dagger</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1470&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1470#comments</comments>
		<pubDate>Mon, 26 Jul 2010 06:28:28 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[trees]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1470</guid>
		<description><![CDATA[
Palo Alto continues to have some of the best trees. I came across this lone warrior tree while hiking to the top of a hill overlooking a preserve. In one arm it held a dagger while the other arm extended into a giant claw. All around the base were what looked to be the remains [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Redwood Post Fire</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1464&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1464#comments</comments>
		<pubDate>Mon, 19 Jul 2010 00:10:28 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1464</guid>
		<description><![CDATA[
This redwood caught fire (probably from lightning) and was hollowed out eight feet up from it&#8217;s base. I love the incredible patterns in the bark.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1464</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Train Shock</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1457&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1457#comments</comments>
		<pubDate>Mon, 14 Jun 2010 07:32:39 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1457</guid>
		<description><![CDATA[
I found this rusted train shock attached to an abandoned oil transport car south of Davenport. The train was just sitting on an abandoned track running along the coast.
Click the image to see a larger version.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1457</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Google&#8217;s Caffeine</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1453&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1453#comments</comments>
		<pubDate>Wed, 09 Jun 2010 19:17:29 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1453</guid>
		<description><![CDATA[Google&#8217;s new web search indexing model &#8220;caffeine&#8221; Is ready. The decade old model of fully updating giant web search indexes every month is dead.
You can&#8217;t imagine how complex an engineering task it is to continually update and push a web index of billions of web pages.
This is a also good example of just how far [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Tear In The Earth</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1445&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1445#comments</comments>
		<pubDate>Mon, 24 May 2010 04:26:57 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1445</guid>
		<description><![CDATA[
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1445</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online Advertising is&#8230; Complicated</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1365&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1365#comments</comments>
		<pubDate>Thu, 13 May 2010 00:53:24 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1365</guid>
		<description><![CDATA[And here&#8217;s why:
What a mess we&#8217;ve created. 
Some days I&#8217;m amazed that ads display on web pages at all with all the baton passing that&#8217;s going on.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1365</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Chatroulette as a Marketing Medium</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1363&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1363#comments</comments>
		<pubDate>Wed, 12 May 2010 19:30:13 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[chatroulette]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1363</guid>
		<description><![CDATA[Brands want to be wherever the their customer&#8217;s are spending time online. If that makes Chatroulette then so be it!
Read Write web has a nice piece on how Travelocity Says Chatroulette Marketing Works.
I&#8217;m continually amazed at the new kinds of jobs one can have in online advertising.
Imagine getting paid to troll Chatroulette  all day long impersonating [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1363</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Here come the iAds</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1361&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1361#comments</comments>
		<pubDate>Thu, 06 May 2010 08:04:07 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Macintosh]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[iAds]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1361</guid>
		<description><![CDATA[I&#8217;m sure this is only the beginning of how Apple is going to take the friction out of online Advertising&#8230;
Scoop: Apple Is Pushing A Secret “VIP” Ad Program For iPhone Apps.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1361</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Will Apple Buy LOOK?</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1355&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1355#comments</comments>
		<pubDate>Sat, 01 May 2010 17:31:07 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Macintosh]]></category>
		<category><![CDATA[Product Development]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[local advertising]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[look]]></category>
		<category><![CDATA[looksmart]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1355</guid>
		<description><![CDATA[John Gilliam blogs over at SeekingAlpha about how Apple should buy Looksmart (NASD:LOOK) to get into the search business.
If this were 2005, I would agree completely, but looking at Looksmart in 2010, I think it&#8217;s not so likely.
In 2005, LOOK was a completely different company. Fresh off of a several acquisitions, it had several important [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1355</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Apple Preparing to Offer Advertising/Web Analytics?</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1278&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1278#comments</comments>
		<pubDate>Wed, 14 Apr 2010 07:02:36 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Web Analytics]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[iAd]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iphone]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1278</guid>
		<description><![CDATA[Eric Peterson blogs about how the changes Apple recently made to their developer agreement prohibit iPhone developers from using third party analytics services to track the usage of their applications. I&#8217;m not sure I read the changes the same way, but I&#8217;m not a lawyer. Like Eric, I&#8217;m hoping that Apple clears things up.
However, judging [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1278</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Design an iPad App before it was Released</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1276&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1276#comments</comments>
		<pubDate>Sun, 04 Apr 2010 20:35:10 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Product Development]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[omnigraffle]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1276</guid>
		<description><![CDATA[As a product developer that uses OmniGraffle extensively every day, I love seeing how the product developers at Omni used paper prototyping to develop their first iPad app.
Designing OmniGraphSketcher for the iPad &#8211; Blog &#8211; The Omni Group.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1276</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ocean Stream</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1266&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1266#comments</comments>
		<pubDate>Mon, 22 Mar 2010 04:06:16 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[My Photography]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1266</guid>
		<description><![CDATA[
See more info about this photo: Ocean Stream
This Sunday evening&#8217;s pilgrimage to the coast caught this mountain stream meeting the ocean on the first day of spring. It was cold and windy which is to say it was a normal day on coast. There are streams like this up and down the northern California coast [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1266</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Working The Information Gap</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1263&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1263#comments</comments>
		<pubDate>Tue, 16 Mar 2010 22:53:59 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Product Development]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1263</guid>
		<description><![CDATA[This video demonstrates a theory called the Information Gap that is very relevant for new product development and marketing. If you develop products for a living, chances are you&#8217;ve played out this theory more than once before.

Also, here is an interesting paper on the same subject by Dr. George Loewenstein of Carnegie Mellon.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1263</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The iPad Hedge &#8211; Barnes &amp; Noble has an App for That</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1261&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1261#comments</comments>
		<pubDate>Sat, 13 Mar 2010 18:34:33 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Macintosh]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[barnes & noble]]></category>
		<category><![CDATA[ebooks]]></category>
		<category><![CDATA[ereaders]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[kindle]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1261</guid>
		<description><![CDATA[File this under the &#8220;just in case this iPad thing has legs&#8221; department&#8230; Despite having their own Nook eReader device, Barnes &#38; Noble plans to also have an iPad app ready day one.  Also, worth noting is that Amazon already has a Kindle app for the iPhone which it will presumably upgrade for the iPad.
Better [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1261</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>You Can&#8217;t Possibly Read Everything</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=1259&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=1259#comments</comments>
		<pubDate>Thu, 11 Mar 2010 21:25:27 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Social Software]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=1259</guid>
		<description><![CDATA[Russell has a great blog post about not being able to keep up with reading everyone&#8217;s twitter and facebook updates. He&#8217;s also got the hard data to back it up.
Drinking from the Firehose &#8211; RussellBeattie.com.
]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=1259</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Publishing House 2.0</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=979&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=979#comments</comments>
		<pubDate>Mon, 08 Feb 2010 06:40:59 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Macintosh]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=979</guid>
		<description><![CDATA[If you haven&#8217;t been following the fight that has been brewing between Amazon and publishers over the profit of Kindle ebook sales, author Charlie Stross has a great breakdown of it here.
Charlie nails the point home &#8211; this is all about profit.
Amazon is collapsing the supply chain and the publishing houses see the writing on [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=979</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Flash Ads Have Huge Carbon Footprint</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=955&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=955#comments</comments>
		<pubDate>Wed, 03 Feb 2010 01:45:55 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[adobe]]></category>
		<category><![CDATA[flash]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=955</guid>
		<description><![CDATA[Flash is just taking a beating this week. Now it turns out that the technology has a huge carbon footprint when embedded in web pages as ads. The study below seems like another great reason for the Internet Advertising industry to move away from using Flash and towards open standards based Ads.
It&#8217;s going to take [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=955</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What iPad Means For Web Design</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=801&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=801#comments</comments>
		<pubDate>Wed, 27 Jan 2010 23:09:29 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Macintosh]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=801</guid>
		<description><![CDATA[The iPad is out. Jobs and co. did their usual great job of building the pre-launch excitement and then delivering what looks to be a revolutionary product.
Whether or not you&#8217;re a buyer, the iPad is going to have some very big ramifications for some product categories, industries, and the web.
One industry that is going to [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=801</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>O&#8217;Reilly drops ebook DRM, sales Increase 104%</title>
		<link>http://www.oncefuture.com/padams/weblog/?p=798&amp;owa_source=feed&amp;owa_sid=591748467</link>
		<comments>http://www.oncefuture.com/padams/weblog/?p=798#comments</comments>
		<pubDate>Mon, 25 Jan 2010 19:16:53 +0000</pubDate>
		<dc:creator>Peter</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Product Development]]></category>
		<category><![CDATA[drm]]></category>

		<guid isPermaLink="false">http://www.oncefuture.com/padams/weblog/?p=798</guid>
		<description><![CDATA[I hope the publishing industry figures out what the music business did not: consumers hate DRM.
DRM is confusing for people. It flies in the face of the purchase-to-own offline sales model, not to mention the disaster that ensues whenever you loose a hard drive or buy a new computer.
O&#8217;Reilly, not surprising, has their finger on [...]]]></description>
		<wfw:commentRss>http://www.oncefuture.com/padams/weblog/?feed=rss2&amp;p=798</wfw:commentRss>
		<slash:comments>0</slash:comments>
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