Flash Ads Have Huge Carbon Footprint

Flash is just taking a beating this week. Now it turns out that the technology has a huge carbon footprint when embedded in web pages as ads. The study below seems like another great reason for the Internet Advertising industry to move away from using Flash and towards open standards based Ads.

It’s going to take a well skilled ninja to untangle this knot.

Study spanks Adobe Flash for abuses of power • The Register.

Posted at 8pm on 2/2/10 | | Tags: , | Filed Under: Internet Marketing